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We know that superior service begins with a true understanding of client needs. To “keep a finger on the pulse” we conduct an annual global client satisfaction survey. Through this exercise we evaluate the effectiveness of our services and client service teams, and obtain suggestions and important direction on what kinds of new insights our clients will need to guide their new product decisions.
Due to the confidential nature of our clients’ research with us, we can’t publish their names; but when asked to describe our strengths, here are a few things they had to say:
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BASES provides an international common practice to evaluate new products’ sales potential."
– client from multinational food products company
"The BASES name is recognized by our marketing & management decision-makers as a proven tool to project the market potential of an opportunity."
– client from household products company
"
BASES is well-known and well accepted. BASES information is unquestionable. That isn't the case with other suppliers who offer volume estimation. BASES has 'the name' in volume estimation."
– client from food products manufacturer
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"
My BASES account rep has a real knowledge of my category that adds to his value as a spokesperson for the consumer. We have come to depend on his insights and rely on the analysis he provides. His team members, from the most senior to the most junior, are far above the level of other supplier teams. They are extremely competent, enormously flexible, and responsive to my consistent demands for ever quicker turnaround… I can find other volumetric methodologies. I can't find another team that serves me and my business needs as well as this one does."
– client from household products company
"
BASES client service is excellent. BASES has accelerated deliverables when necessary. They are here on campus at least once a week, which has been terrific for answering questions. I really feel as if they share the project with me. It is not at all the hand-off situation (you do this/I do that) that some suppliers create.
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– client from personal care products company
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